11 Secrets of Backup Dancers

Frederick M. Brown, Getty Images
Frederick M. Brown, Getty Images

What would "Thriller" have looked like without Michael Jackson's army of dancing zombies? What if Madonna had to preen and pose her way through "Vogue" alone? And how could the hype of Hammertime ever be conveyed without the high-kicking energy of those parachute pants-clad b-boys?

Backup dancers add depth and dimension to live performances and music videos, and though you might not always know their names, chances are you've practiced quite a few of their moves. But what is it really like to work in the industry? From the audition circuit to backing superstars on tour and in music videos, we got the answers for anyone who thinks they can dance.

1. THEY DON'T NEED FORMAL DANCE TRAINING, BUT THEY DO NEED TO CONSTANTLY BE LEARNING.

"I was late to the game," says Lori Sommer, a dancer who has worked with Mariah Carey, Whitney Houston, and Eve, of her start in the dancing world. "I was a martial artist, and that discipline and training gave me the ability to pick up choreography." Sommer says she was out dancing with friends at a New York club in the mid-'90s when she was scouted and encouraged to audition to be a club dancer at the popular house music venue Sound Factory Bar. There she befriended resident DJ Louie Vega, house music legend Barbara Tucker, choreographers, and others who could help her get her name in with bookers. Based on those connections, she landed her first tour with Reel 2 Real (best known for their dance track "I Like to Move It"). "That club really opened the door for me, but dancers have to constantly take classes and learn new things," she tells Mental Floss. "There's always a new style or move that will help us improve our abilities."

Dancer Mark Romain, who also had no formal training beyond joining college dance teams but has built a career dancing with Britney Spears, Katy Perry, and Ke$ha, agrees. "You have to work your craft. Like going to the gym to maintain your strength, you have to work out your creative muscles and skills regularly," he told BuzzFeed in 2013. "There is a big difference between doing well in dance class and being able to perform on a stage; it's important to get performance experience. If you start late, that's okay, but train, train, train."

2. SOME WILL CHANGE THEIR LOOK TO BLEND IN BETTER.

Though backup dancers need to have enough personality and style to stand out at auditions, they often learn they can't draw too much attention away from the main performer or the theme of a shoot. When Sommer was working on Whitney Houston's 1999 video for "It's Not Right But It's Okay," she realized her blonde curls stood out too much for the video's dark set. "We were all dressed in these army fatigues, and once we started shooting, the director was like 'she's standing out,'" Sommer remembers. They pulled her hair back and tried again, but the director wanted it toned down even more. "They ended up putting hats on all of us to cover my hair, which is how we look in the final video. After that, a friend recommended I darken my hair, and I realized if I wanted to work more consistently, I needed to make that change to be more uniform. That was the last video I did as a blonde."

3. THEY LEARN HOW TO ADJUST TO AUDITIONS TO AVOID GETTING CUT.

Often, dancers will show up to auditions with only a vague idea of what the artist really needs. So they learn to read a room. Dancer Pam Chu, who has done everything from being a Radio City Rockette to Cirque du Soleil to touring with Demi Lovato, told Cosmopolitan that when she went to audition for Britney Spears's Las Vegas residency, she was apprehensive because she didn't know any of the people involved. So she psyched herself up and figured it out as the day went on. "From the way the choreographers were teaching, I knew they wanted people who had technique, style, and would dance full out—all the time," Chu says. "I knew not to sit down in the audition—ever. We were there for nine hours." After a round of callbacks, Chu got a contract.

4. THEY OFTEN HAVE TO MAKE LIFE-ALTERING DECISIONS ON THE ROAD.

Because their lives are often dictated by demanding tour schedules and opportunities that feel impossible to turn down, dancers regularly have to miss family events and other personal milestones. "I sacrificed a gig and a tour once because I didn't want to miss my goddaughter's birthday," Sommer recalls. "I'd missed her first birthday because I was in Europe, and I said I couldn't miss her second. It's hard because you put yourself at risk of being replaced."

And for others, an opportunity can change their whole trajectory. Ashley Everett, Beyonce's longtime dance captain, was just 17 when she made the cut for her first-ever tour. The timing seemed impeccable—The Beyonce Experience tour would wrap up the week before she was supposed to start classes at her dream school, Juilliard. But then, the tour was extended. "I had to make a decision," Everett told Refinery29. "Go after the lifelong dream that had been on my bucket list my entire life, or stick it out with a legend, with no idea of what would happen next. I took a leap of faith and stayed on the tour. Obviously, it paid off!"

5. IT'S NOT A PARTICULARLY LUCRATIVE CAREER.

Despite the jetsetting lifestyle and getting to work with superstars, most dancers are essentially independent contractors. That means booking gigs piecemeal, working long hours, and, according to the Bureau of Labor Statistics, making roughly $14 an hour on average, or $34,000 a year.

"Yes, longer-term jobs like a tour or a TV show or a movie might keep us busy for months straight, but the reality of the situation is that eventually that job will end and we have to start back over—gigging or auditioning for something else," Everett wrote in a 2016 HuffPost piece. "I'll be in 12-hour rehearsals for two months straight, then on other days I'm left not knowing when my next job will come. It's the business. We always have to stay on our toes and stay grinding."

Sommer agrees. "It can be a struggle," she says. During their time between shoots or tours, dancers frequently have more steady side jobs. Sommer worked as a dancer-for-hire for entertainment companies, where she would go to bar mitzvahs or weddings along with the band or DJ and encourage guests to come out on the dance floor. Many others do projects as choreographers and teachers, and look for commercial work, which is usually short on hours but long on pay (think dancing in Gap, Target, or car commercials). "You gotta work when work is available," Sommer says. "There's a lot of eating on a budget, a lot of ramen noodles. But every dancer I know wouldn't change it for the world."

6. THEY HAVE TO KNOW HOW TO GO WITH THE FLOW.

While many artists are known to tweak routines between tour stops or switch up sets or transitions to keep things fresh, sometimes a dancer's hard work will get sidelined because the artist just isn't feeling it. That can be devastating, especially for major award shows like the Grammys or the VMAs, which are extremely sought-after roles with multiple auditions and rehearsals that can last for 10 hours a day.

Sommer recalled that at her first VMAs in 1999, she snagged a spot dancing for Jay-Z, who was also making his first VMA appearance with a medley of his recent hits like "Can I Get A…" and "Hard Knock Life." "My friend Ray [dancer and promoter Voodoo Ray] had choreographed this great piece, and it was a huge opportunity for him," Sommer says. "And on the day of the VMAs as we were rehearsing, all of a sudden Jay said he didn't want anyone dancing backup." Instead, he wanted his crew, which included DJ Clue, Amil, and 15 or so other friends, to hang on stage where the dancers were meant to be. The dozen backup dancers were moved to the side stages and were allowed to dance there, but it didn't have the same effect as the choreographed routine they were preparing for. "I mean, I got paid for my time," Sommer says. "But not to do what I'd practiced and really, really wanted to do."

7. THEY'LL SOMETIMES WEAR IN-EAR MONITORS ON STAGE.

It's common to see singers use earpieces during live shows in order to hear themselves or their band better. But dancers will often wear in-ear monitors as well, especially for large arena shows when the roar of the crowd can drown out any chance of staying in sync with the music. "It's an interesting experience … because we can't hear the audience," dancer David Shreibman told W Magazine about wearing "ears" while touring with Justin Bieber. "All you're hearing is Bieber's voice and the choreographer talking to us throughout the show. I took my ears out last night … and it was SO loud. When he goes into 'Baby,' it's crazy. I had to cover my ears."

8. TWO CAN SOMETIMES BE BETTER THAN ONE.

Sometimes having a built-in dance partner can help get dancers noticed and book gigs. French dancers Laurent and Larry Bourgeois, already known in their home country as "Les Twins," made a splash in the States when they started working with Beyonce in 2011; they've since toured with her multiple times, appeared in numerous videos, and recently won Jennifer Lopez's new competition show, World of Dance. Mark and Donald Romain often appear together as dancers at awards shows and have been in videos like Britney Spears’s "Till the World Ends." And up-and-coming Korean twins Kwon Young Deuk and Kwon Young Don, who have backed Psy and other KPop acts, are getting plenty of fan attention and calls to upgrade them to "idols" in their industry.

But for Canadian sisters Jenny and Jayme Rae Dailey, who have done music videos, TV shows like Smash and X Factor, and movies like the Step Up franchise, sometimes working together just isn't in the cards. "For us, it's not really competing because we go in together as twins. We are a team when we audition," Jenny told the Montreal Gazette in 2013. "Our mentality is, 'If it's not both of us, it's none of us,' although it doesn't always work out that way."

9. EVEN WITHOUT A SIBLING, DANCERS CAN FEEL LIKE FAMILY.

For all of the stories of artists who date their backup dancers (Mariah Carey and Bryan Tanaka, Jennifer Lopez with Cris Judd and Casper Smart, Prince and Mayte Garcia, Britney Spears and Kevin Federline, etc.), those long hours rehearsing and traveling together can really cement a familial bond. "I became very close to those who danced with me, but even closer with [those] who danced on tour with me," Janet Jackson told an audience in October 2017 before she brought out a number of those dancers to perform "Rhythm Nation," a staple at her shows since the song and its iconic video took the world by storm in 1989. One those dancers who returned was Jenna Dewan-Tatum, who got her big break touring with Jackson in 2001-02.

"Janet asked her 'kids' to come back and perform rhythm nation at the Hollywood Bowl," Dewan-Tatum posted on Instagram. "I dreamt of dancing with her since I was a kid and literally pinched myself every night of the All for You tour. And here I am pinching myself again last night. She created a legacy for her dancers and she personally began my career! It all begins with Jan. Thank you for this my love!!!"

(Another person who worked as a backup dancer for Janet before making it big on her own? Jennifer Lopez, who was in the 1993 video for "That's the Way Love Goes.")

10. FOR DECADES, DANCERS HAD NO UNION OR HEALTH CARE ASSURANCES.

The lack of health coverage and union benefits for dancers was widespread until very recently. Dancers Alliance, a group working to negotiate equitable rates, healthcare options, and ensure dancer safety, launched campaigns in 2011 to get contracts for work on music videos and in 2013 to unionize tours. "I believe dancers who have trained themselves to a professional level should be treated—and compensated—as professionals," Dancers Alliance board member Dana Wilson told Dance Magazine in 2015. The group had worked out a contract with SAG-AFTRA for music video shoots in 2011, but Wilson, who was dancing with Justin Timberlake at the time, pushed for a union tour contract so that the dancers would be eligible for health care and other benefits while on the road. It worked. In 2014, Timberlake became the first artist to protect his backup dancers under a SAG-AFTRA contract.

11. THEY ALWAYS HAVE A BACKUP PLAN.

As with most athletic careers, dancers know that eventually they'll have to back away from their sport. Injuries, from muscle strains and spasms to various tears and sprains, can take their toll. Many performers, like Paula Abdul and Lady Gaga, have discussed their issues with chronic pain.

"The wear and tear on body is tremendous," Sommer says. She would know—a herniated disc sidelined her dancing career in 2002. "Most dancers are going to find ways to work through injuries. A lot of Epsom salt, Bengay. It's a beautiful life that enables you to travel and see the world, but there was the point in time when I couldn't walk."

Many dancers find ways to stay active by teaching or going into the fitness industry, developing exercise and training careers. Some, like much of the staff of New York's Westside Dance Physical Therapy, were professional dancers who turned their specified knowledge of dancers' bodies into careers in the medical field.

In fact, the variety of post-dance careers can be as varied as those of non-dancers. Sommer went into comedy, becoming a mainstay stand-up in New York City and now managing the West Side Comedy Club. And at least one former '90s dancer became a football coach: One of M.C. Hammer's original "U Can’t Touch This" dancers, Alonzo Carter, is currently the running backs coach at San Jose State.

14 Secrets of Food Sample Demonstrators

Tim Boyle, Getty Images
Tim Boyle, Getty Images

Ever turn a corner in your local grocery store or warehouse club and see the aisle backed up? You might be able to blame a food sample demonstrator, those stationary sales representatives who invite congestion in stores by offering up free bites of food products in an effort to raise sales. (The strategy works—one study found that samples can increase sales by as much as 2000 percent.)

The task might look easy, but it isn’t. Sample demonstrators have to endure annoyed customers who can’t navigate aisles due to the traffic, unattended kids, and more—all while adhering to food safety regulations. To get a better perspective on the job, Mental Floss spoke with two former demonstrators. Here’s what we found out about life in the apron.

1. THEY’RE USUALLY NOT EMPLOYED BY THE STORE.

Food demonstrators are often mistaken for store employees, but they're usually not. The people working behind sample trays at Costco, for example, are often employed by Club Demonstration Services (CDS), a separate entity that hires sample representatives to present products endorsed by Costco and usually backed by the product manufacturer. (Companies can send their own reps out, too.) “CDS might have an office set up in the back of the store,” says Jim, a former food sample demonstrator for Costco locations in California. “We’d sign in, go through the warehouse, and get a quick brief on the product we were demonstrating.”

Though CDS is owned by Costco, CDS employees aren’t technically store employees, and don’t migrate to other work areas. But because customers figure the demonstrators work for the warehouse, they’re often asked for directions. “People just assume you know where stuff is,” Jim says. “I usually told them to find someone in a red vest.”

2. THEY CAN SPEND HALF THEIR SHIFT PREPPING.

A man mixes ingredients in a bowl
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It may seem like a sample demonstrator is burning calories at the rate of a Queen's Guard, but they're usually very busy during the course of a six- or eight-hour shift. Food prep—including mixing ingredients for things like chicken salad or cooking steak strips—can take up as much as half of their time. It’s worth it, as cooked food has a huge advantage over ready-to-eat samples like chips. “There’s a kind of anticipation you build up when cooking something like steak,” Jim says. “It could take a few minutes or 45 minutes, and people are standing there asking when it will be ready.”

3. THEY NEED TO STAY WITHIN A 12-FOOT RADIUS OF THE CART.

Food sample demonstrators may sometimes work in a massive warehouse, but they don’t have the run of the property. Once they’ve settled into their work area—typically near where the product they’re demonstrating is stocked or wherever there’s free space in the building—they’re expected to never be more than 12 feet away from the cart. “The 12-foot radius has to do with the fact that you’re responsible for maintaining your station and keeping customers safe,” says Skyler, a former demonstrator for Costco. “If a kid sees an unattended station with a hot grill running and grabs a sample off of it and burns themselves, it’s a liability.” Demonstrators also need to make sure no one is grabbing a sample and then putting it back, which would be a gross (literally) violation of food handling safety. Once you touch it, it goes either in your mouth or in the garbage.

4. THEY FOLLOW AN ACRONYM FOR SALES SUCCESS.

Vice-president Joe Biden greets food sample servers at a Costco
Saul Loeb, AFP/Getty Images

Food sample pushers don’t work on commission, but they can get bonuses if they sell through their inventory, so it benefits them to make sure people are consuming what they’re offering. One method for enticing customers is what Jim describes as a corporate acronym called SITGA. “It stands for Smile, Invite, Talk, Give Sample, and Ask,” he says. Demonstrators are also free to come up with their own strategy. “I liked to rhyme, like ‘come on by, give it a try,’ that sort of thing.”

5. THEY HAVE TRICKS FOR STAVING OFF BOREDOM.

Speaking with the Yes and Yes blog, Sam's Club food demo specialist Jan said that the hours spent sporadically interacting with customers can require demonstrators to make up their own fun. "I deal with the boredom in several ways. I practice standing on one foot and count the seconds before I lose my balance ... I count and rearrange samples. I reorganize the equipment under my cart. I alphabetize equipment. I grab items off the shelves and read the ingredient and nutrition labels, read slogans on T-shirts, or I try to engage customers in conversation."

6. THEY GET TIRED OF HEARING THE SAME RESPONSES.

A man in an apron looks tired
iStock

Sometimes it's hard to tell what's worse—going for long stretches without customers, or hearing the canned answers they love to give over and over (and over) again. "Customers make stock remarks about certain foods," Jan said. "If you serve sausage, they ask, 'Where are the pancakes?' If you serve a cold drink, they say it would be better with vodka. Coffee samples inevitably get, 'Now I need a donut.'"

7. THEY HAVE TO DEAL WITH “SAMPLE NINJAS” ...

There’s usually no cap on the number of samples a customer can grab from a cart. Still, people can feel a degree of embarrassment going back for seconds—or thirds—and sometimes try to sneak a taste without being seen. Skyler calls these people “sample ninjas” for their attempts to go undetected. “People love free food,” he says. “They don’t want to be seen as freeloaders, they don’t want to hear a sales pitch, they just want snacks.”

8. ... BUT THAT SHAME CAN WORK IN THE STORE’S FAVOR.

A woman examines a supermarket shelf
iStock

When people are so addicted to a food sample they keep going back for more, they might opt to just buy the product rather than risk being perceived as a greedy shopper. “There have been cases where I’ve been shopping at Costco myself and went and bought something because my overwhelming shame kept me from grabbing a fifth sample,” Skyler says. “The system works.”

9. THEY HAVE A HEIGHT POLICY.

Kids represent a dilemma for demonstrators. If they’re unaccompanied by a parent, it can be potentially problematic to offer up a baked good or other food that could contain an allergen. Fortunately, most kids are aware of their food sensitivities. According to Jim, the unofficial rule of thumb is to give out samples to unattended children if they’re tall enough to see what’s on the cart. “We can’t really determine the age of a kid just by looking,” he says. “They just need to be tall enough to see the sample and discern what it is.”

10. THEY HAVE REGULARS.

Food samples are set out on a tray
iStock

Many Costco demonstrators stick to one store or district, making them a familiar face for people who shop there frequently. “There were definitely regulars,” Skyler says. “I would see old teachers from school, old friends, new friends, and regulars who would know my sales pitch and always play along—for more free samples, obviously.” Others were memorable for other reasons. “I was making cookies once and a woman grabbed the raw cookie dough and yelled at me because it was not cooked.”

11. THEY DEMO NON-EDIBLE PRODUCTS, TOO.

While Jim estimates that 90 percent of his time was spent demonstrating food, CDS also handles accounts for a variety of indigestible products, like Ziploc bags. “I’ve done dish soap and laundry soap, which is hard to demonstrate on the floor,” he says. “You have to give someone a sample and hope they try it and then come back.” Another time, Costco charged him with selling prefabricated outdoor tool sheds. “No one is buying a $3000 shed on the spot. They take a flyer. We didn’t get a sale the entire week.”

12. THEY HAVE A PLAN TO MAKE SURE NO FOOD GOES TO WASTE.

Food sits in a trash can
iStock

Toward the end of their shift, demonstrators start to estimate how many more samples they’ll need to meet remaining demand without setting out food that will wind up going to waste. “I do what I can not to waste anything,” Jim says. “We’ll usually make sure we’re done cooking by a certain time so nothing is left over.” Sealed food might go to a food pantry, depending on store policies, but prepared and unused food goes into the garbage. And no, it's not going to the demonstrators: They’re prohibited from taking the excess home.

13. NOT EVERYTHING THEY MAKE IS APPETIZING TO THEM.

Sample demonstrators are usually expected to taste their supply so they can make informed comments when a customer presses for details. While most everything is intended to be delicious, it may not necessarily be the demonstrator's own personal preference. "[I served] horrifying steak chimichangas, microwaved," Jan told Yes and Yes. "When cut into bite sized pieces, [they] squirt out a nasty brown liquid. Worse yet, lots of people liked them."

14. THEY APPRECIATE A LITTLE CUSTOMER ETIQUETTE.

Food samples are set out on a tray
iStock

While free food can cause some of us to abandon civility and manners, food sample demonstrators always appreciate when customers acknowledge they have a job to do—and it’s not to hand out free stuff. Listening to their sales pitch is the polite thing to do in exchange for the eats. “Just try to remember that it’s a sales job and that final sale number is being held over the sample demonstrators’ heads,” Skyler says. “They’re not just someone being paid to hand out food to boost customer morale.”

17 Behind-the-Scenes Secrets of Bookstores

iStock
iStock

For book lovers, there’s no more magical place than the local bookstore. Endless shelves of stories and characters, all at your eager fingertips. And while most of us have probably spent a significant amount of time wandering the aisles, few of us know what goes on behind the scenes. Here are some insights into the life of a bookstore, gleaned from the people who keep the shelves stocked.

1. EMPLOYEES WANT YOU TO ASK THEM FOR RECOMMENDATIONS.

“A person will say, ‘I have a really strange question, I’m sorry, but can you recommend a book?’” says Phyllis Cohen, owner of Berkeley Books in Paris. “That is the most normal question. It is my favorite question in the world! Give me some clues. I’ll ask them some pointed questions and then I make a pile for them. When they discover it they’re over the moon—it’s like they have a personal shopper in the bookshop.”

2. BUT BOOKSELLERS ARE NOT MIND-READERS.

They want to help you find your book, but they can’t if you don’t know the book’s name, author, or what it was about. This happens all the time, and it drives them crazy. “Customers will say ‘I don’t remember the name or what it was about but it has a blue cover. I think it had this word in the title,’” explains Katie Orphan, manager at The Last Bookstore in Los Angeles. Sometimes the questions are so vague that no amount of Googling will help, and then the customer leaves unhappy.

Even a botched title is better than no hints at all. “One funny thing that happens with customers is they get the titles totally wrong,” says Marissa Rodriguez, who has worked in a bookstore for two years. “High school kids will say ‘I’m looking for ‘How To Kill a Mockingbird’ or ‘Angry Grapes.’”

3. THEY CAN SPOT THE BOOKWORMS FROM A MILE AWAY.

A woman browsing near a sign for half-price paperbacks at a bookstore
iStock

Just browsing? Bookstore workers can tell. “Cookbooks is one of the sections where that happens the most,” Orphan says. “Art books and cookbooks. The people who are going to buy books, I can tell by the way they look at them, touch them, start carrying them around in a stack. I can always tell when people come up who is going to buy a book and who isn’t.”

4. THEY KNOW WHEN YOU’RE “SHOWROOMING.”

In recent years, many brick-and-mortar stores have fallen victim to online outlets like Amazon, which often offer the same books for a lower price. Some customers will browse for books they like, only to buy them later online, and they’re not very sly about it. “They’ll come in and use their phone to take a picture of the cover and barcode and just use the bookstore as the Amazon showroom,” says Keith Edmunds, a former bookstore owner. “It was awful. Seeing people do that was the height of ignorance.”

5. AND WHEN YOU’RE PLAYING THE SYSTEM.

“Some regulars would buy books one or two at a time and then within the two-week return window bring them back and be like, ‘I bought the wrong book,’” said Kat Chin, who worked at The World's Biggest Bookstore in Toronto for five years. “You’d know they read them because you could see the book was a little bit worn or the spine was cracked.”

6. THE GOAL IS TO GET BOOKS IN YOUR HANDS.

A red sign advertising bestsellers at a bookstore
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One trick to get customers to commit to a book is to physically put the book in their hands and have them flip through it. “You can direct them to a part of the store, but that’s only half of selling a book,” Rodriguez says. “It's important to get merchandise in people's hands so they feel there’s already some ownership happening. They say ‘I like the way it looks and feels in my hands and I like the way it smells.’”

7. YOU HAVE TO HUNT FOR THE COFFEE SHOP.

Many bookstores, particularly the bigger ones like Barnes & Noble, have incorporated cafes into their layout. Alex Lifschutz, a London-based architect, told The Economist that putting the coffee shop at the back of the store or, if there are multiple stories, on the top floor, “draws shoppers upwards floor-by-floor, which is bound to encourage people to linger longer and spend more.”

8. THE KIDS SECTION IS STRATEGICALLY LOCATED.

According to Edmunds, the kids books are almost always located at the back of a store. “If the parents want to get a book for the kid they have to go through the whole store,” he says. “They’re hoping the parent will see something they want.”

9. SOMEONE PAID FOR THAT PRIME SHELF REAL ESTATE.

A red sign advertising bestsellers at a bookstore
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In many big-box stores, publishers pay for good placement on “front tables, end caps and window space, in the same way General Mills and Procter and Gamble buy space for their breakfast cereals and dish detergents in the supermarkets,” Andy Ross, a literary agent, told The Book Deal.

10. AUTHORS, BEWARE THE “SOCIOLOGY” SECTION.

No author wants their book tucked away in the “sociology” section, claims veteran publishing insider Alan Rinzler. It’s “a catchall section for ambiguous titles, and the kiss of death for book sales,” he says.

11. BOOK THIEVES LOVE THE BIBLE.

At The World's Biggest Bookstore in Toronto, “the Bible was the number one stolen book of all time,” Chin says.

Other frequently stolen books? Japanese comics (a.k.a. manga), expensive medical books, and Kurt Vonnegut’s work. Chin also says Haruki Murakami books were so frequently stolen that her bookstore had to take them off the shelves, only bringing them out when they were specifically requested.

12. EMPLOYEES HATE WHEN YOU LEAVE BOOKS WHERE THEY DON’T BELONG ...

Long rows of books at a bookstore
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“Neatening up a bookstore is a daunting process,” says Demi Marshall, a bookseller in Austin, Texas. The next time you pluck a book from its designated shelf slot, put it back when you’re done. Otherwise, “it’s like if you go to a clothing store and unfold all the clothes and then put them back on the shelf but don’t fold them,” Chin says.

13. ... AND WHEN YOU TREAT THE STORE LIKE YOUR LIBRARY.

“It’s nice to be able to go in and read maybe a chapter to see if you’re gonna like the book,” Chin says. “But then when you sit and read the whole book and put it back on the shelf, it gets grubby.” You’ll know a bookstore is trying to nudge you out the door if multiple employees drop by to ask if you need any help. “We would quietly pester people,” says Caleb Saenz, who used to work at Barnes & Noble. “I was at my peak passive aggressive phase when I was working at a bookstore.”

14. THE INTERNET HAS ACTUALLY BEEN A GOOD THING.

A brick-and-mortar Amazon bookstore in Seattle
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Before the internet became ubiquitous, the process of looking up a book for a customer was daunting. “We had to look it up in 'Books In Print,’ which is a multi-volume, 4-inch thick, hardcover book,” says Liz Prouty, who owns Second Looks Books in Maryland with her husband, Richard Due. “It was a slow and cumbersome process and if anything was indexed wrong or a customer had the first word of a title wrong, you were out of luck.”

15. IT’S ALSO MADE US LOVE BOOKS MORE.

Some thought the e-book would surely spell the death of the bookstore. But many independent sellers say digitization has actually made people crave physical books more. “I’ve noticed in the last couple of years, so many people come in waxing rhapsodic about the smell of books, the feel of books,” Prouty says. “And they say it more now because the alternatives exist. People are deeply attached to the old-fashioned books.”

16. SOME BOOKSELLERS CAN IDENTIFY BOOKS BY THEIR SMELL.

Especially used booksellers. “These Penguins have their own particular odor,” Cohen says. That odor? Vanilla. Others might smell like almond or coffee.

17. BOOKSELLERS AREN’T IN IT FOR THE MONEY.

A blue sign with white letters spelling out the word "books" and a hand pointing
iStock

In fact, most of them have second jobs or need monetary support from family members. “It is definitely a work of passion for everyone that I know,” Marshall says. “We don’t do it for the money, we don’t do it because we have any power or prestige. It’s genuinely just that we love books and we love getting them into people's hands.”

A version of this story first ran in 2016.

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