Netflix Could Lose Up to a Quarter of Its Subscribers If It Adds Commercials

iStock
iStock

In August, Netflix quietly began rolling out ads promoting its own content. The promos are skippable, only play at the end of episodes, and have been tested on just a select group of subscribers so far. None of that alone is a cause for panic, but the experiment has gotten some Netflix users thinking: Would the service still be worth it if it's no longer commercial-free? For about a quarter of them, the answer is no, according to a new study reported by IndieWire.

The entertainment trend researchers at Hub surveyed 1612 U.S. TV viewers between the ages of 16 and 74. When asked if they would continue paying the same price for Netflix if the service introduced ads, 23 percent said no, 41 percent said definitely or most likely yes, and 37 percent were unsure.

The answers looked different when the participants were asked if they'd settle for ads if the subscription price was lowered to $3 a month. In that scenario, only 16 percent would leave Netflix while 50 percent would continue their subscriptions.

Netflix is still technically commercial-free for the time being, which users report as one the service's most appealing features, according to Hub. And even if Netflix does eventually interrupt your binging sessions with a few ads, the price will still likely be worth it over cable.

[h/t IndieWire]

Game of Thrones's The Mountain Needed a Stunt Double for the First Time Ever in Season 8

HBO
HBO

There’s no question that Game of Thrones's final season will be action-packed. But Iceland native Hafþór Júlíus Björnsson, who plays Gregor "The Mountain" Clegane in the TV series, recently confirmed just how much more hardcore the upcoming episodes will be.

In a recent interview with Mashable, Björnsson dished on the final season (as much as an actor sworn to secrecy can dish about a show). Though he couldn’t reveal any really juicy details, he did spill a very interesting piece of information about The Mountain. According to the 30-year-old strongman, the final season was "the hardest season I’ve filmed for Game Of Thrones."

Filming got so complicated that, for the first time in his four seasons on the show, Björnsson needed a stunt double to play The Mountain.

“All the seasons prior to this season that we just finished filming, I never had stunt doubles. I always did everything myself," Björnsson said. "But the last season I filmed, the season that hasn’t been shown on television, I had a stunt double there."

Though fans certainly wanted to hear more about the scene (or scenes) that required a stunt double for the actor, Björnsson—much like The Mountain—didn't budge. “I can’t go into detail ... but I had a stunt double there I can tell you that,” he said. "He was big. He was tall, not as muscular."

It couldn’t have been easy for the show's producers to find a match for Björnsson, who is a professional strongman when he's not acting. He stands 6 feet 9 inches tall, and currently holds the title of "World’s Strongest Man."

As Björnsson has never needed a stunt double before, we can’t help but wonder what exactly happens to The Mountain in season 8. We'll be looking forward to finding out when Game of Thrones returns on April 14, 2019.

[h/t: Mashable]

New Book Provides an Intimate Look at the Handwriting of Freud, Marie Antoinette, and Other Historical Figures

TASCHEN
TASCHEN

Handwriting analysts would have a field day with TASCHEN's latest book. Titled The Magic of Handwriting, the 464-page tome offers a rare glimpse into the intimate lives and correspondences of some of the most well-known names in history.

In modern times, handwriting is a dying art, which makes it all the more meaningful to see nearly 900 years' worth of writing preserved in vivid detail in the book. A letter penned a year before the French Revolution shows Marie Antoinette’s neat signature written in small letters. In contrast, French writer Marcel Proust’s handwritten manuscripts were frantically scrawled on whatever scraps of paper he could find. Charlie Chaplin sometimes included a sketch of his signature hat and cane while signing autographs, and Sitting Bull, the Hunkpapa Lakota leader who was known for his courage in battle, dotted his i’s with what look like hearts or v's.

A signed picture of Sitting Bull
TASCHEN

A letter signed by Marie Antoinette
A letter signed by Marie Antoinette
TASCHEN

A manuscript handwritten by Marcel Proust
Marcel Proust's writing
TASCHEN

These artifacts come from the collection of Pedro Corrêa do Lago, a Brazilian art historian and curator who has acquired thousands of handwritten letters, manuscripts, autographed photos, and musical compositions over the years. The book features over 100 items from his collection, which also went on display last year at the Morgan Library & Museum in New York City.

In addition to displaying different styles of handwriting, the book also highlights little-known facts about historical figures and insight into their personality. There’s a handwritten invoice from Sigmund Freud, who charged one client 2000 schillings (nearly $500 in 1934, or roughly $9400 today) for 20 hours of psychoanalysis. When his patient tried to negotiate a lower price, Freud reportedly replied, “I am still forced to make a living. I cannot do more than five hours of analysis daily; and I do not know how much longer I shall work at it.”

An invoice signed by Sigmund Freud
An invoice signed by Sigmund Freud
TASCHEN

Ernest Hemingway’s snark is on full display in a “Who’s Who” questionnaire he filled out for the publishing firm Scribner’s in 1930. Under the career section, he merely replied “yes." Under "hobbies," he listed skiing, fishing, shooting, and drinking.

For more stories like these, order a copy of The Magic of Handwriting from TASCHEN’s website or Amazon.

A cover of the book 'The Magic of Handwriting'
TASCHEN

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